GROG is the design practice of Greg Burkett
working across strategy, brand, and product.

GROG is the design practice of Greg Burkett
working across strategy, brand, and product.

Selected Work ↓

Bathing Culture

As co-founder of Bathing Culture I built our brand, inspired by of the wonders of outdoor California bathing, into a system that blends vintage counter-culture influences, contemporary luxury, and experiential image-making across packaging, photography, marketing, and ecommerce.

Toyshop

Toyshop is a studio that brings directors, producers, writers, and designers together together to tell compelling stories for brands. In addition to being a collaborator on story projects, I helped the founders articulate their vision, built their visual identity and custom wordmark, and designed their website.

Mister Romantic

Together with Toyshop, I helped give this magical vaudeville show created by the one and only John C. Reilly a home on the internet that suited the spirit of the show.

Good Eggs

I built and led a team to help this grocery delivery pioneer build a product roadmap to meet the needs of busy parents trying to put quailty food on the table. Our strategy and design work focused on taking the drudgery of grocery shopping, making it more frictionless and more inspiring.